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Carl Wåreus

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About The Speaker

Carl Wåreus

Google

Carl Wåreus – Head of Partners/Agency at Google

With an extensive background in marketing and media Carl is heading Google Sweden where his team focuses on helping retailers with measurement and understanding of customer journeys. He has come to this position from the post of CMO for McDonald’s Sweden, and Northern Europe. Carl is also engaged with OMD media agency/Omnicom Media Group Sweden and DDB Stockholm as CEO and Founder.